I make complex products easy to use through careful research, inspired design, cross-functional collaboration, and supportive leadership.

First design hire at multiple SaaS startups, built upon a foundation of agency and corporate leadership. Adept at guiding people and products from concept to launch / 0 to 1. Passionate about mentoring creative talent and leading cross-functional teams through the full product lifecycle: ideation, planning, execution, and launch.

Strategic thinker, collaborative leader, creative maker, and tactical doer.

Flisk dashboard (light theme)

Flisk Agent-Driven Tracking Implementation

Flisk manages tracking implementation and monitoring across your entire stack. It began as a tool for engineers, but our research pointed in a different direction, so I redesigned and rebuilt the app and agent experience around the people who need reliable tracking and can't get engineering resources to implement it.

Product Management / User Research / Product Design / Full-Stack Development
Rocekerbox MMM Dashboard

Rockerbox Marketing Attribution UI

Rockerbox offered the most advanced marketing data, but in the same old format. After talking with users, researching competitors, and analyzing our data, I discovered our customers weren’t after raw numbers dumped into a vast sea of table cells, but the key insights and specific recommendations only Rockerbox could provide.

User Research / Information Architecture / UX Design / User Testing
Linode UX Manager Cloud Hosting Read → Vidyo UX Lead Video Conferencing & Collaboration Read → Fitly Creative Director E-commerce Read → hibu UX Lead E-commerce Read → Abercrombie & Fitch Manager of Frontend Development E-commerce Read →

EndorsementsFrom colleagues and reports